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  • Presentation lengths can be catered to your needs.
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“AIM” For Greatness! 3 Keys to a Successful Life and Business - Jackie Leavenworth

Never-ending to-do lists and multi-tasking seem to be the norm in today’s world. Information is coming in at lightning speed from all directions. Today’s world tends to create a lack of focus that does not serve us well. It’s time to “Change Your Mind.” Only when we change our thinking can we change our results. This session is dedicated to thought management. Paying “Attention” to your “Intention” while incorporating “Mental Mastery” can change your world! 45-60 minutes

10 Do’s and Don’ts for Working with Appraisers - Melanie McLane

What should you do (or not do) as an agent when working with an appraiser? What is the appraiser doing and why? The relationship between appraisers and agents should be professional and one of mutual respect. Good appraisers value input and information from agents; good agents understand that appraisers have a framework they must work within to produce credible results. In this fast-paced class, we talk about the issues surrounding appraisers, agents and the resulting friction on both sides: both the “deal-killers” and “trying to influence me” situations. 1.5 – 3 hours

11 Ways to Lose Your License - Trista Curzydlo

While a creative agent can find more than 11 ways to get in serious trouble, this course looks at the most frequent violations of the law regulating the real estate industry. A few of the topics include: avoiding the unauthorized practice of law when guiding a client through a complicated transaction, identifying risk management techniques to decrease potential conflicts of interest and a review of how social media and changing markets are changing the way licensees practice. 3-4 hours; NOTE: This course requires extensive state customization.

2 Critical Rooms: Feng Shui for the Kitchen & Bedroom - Steve Kodad

In Feng Shui, 2 rooms have the most influence in how a home shows and how a home impacts the inhabitants' productivity and success.  When selling, even with a vacant home, the kitchen and the master bedroom dictate how a buyer really perceives the potential of a home.  The kitchen can easily be transformed, even if the home is vacant.  The master takes a little more work, if vacant.  Whether being lived in or vacant, an agent MUST make these rooms come off as special. 60 min

20 Missing Paragraphs to Guarantee Failure in Property Management - Marc Cunningham

What is the true purpose of your lease and management agreement? Using the three fundamental decision making tools of risk, profit, and ease, we will go through 10 ‘must-have’ lease agreement clauses, and 10 ‘must-have’ management agreement clauses. As a property manager your lease agreement with your tenants, and your management agreements with your owners, define every aspect of your relationship. A poorly written or incomplete agreement will lead to confusion for all parties. We will learn how to effectively implement these changes going forward as well as with your existing tenants and owners. These updates will improve the way you do business, reduce your liability, and increase your income.
1-3 Hours

20 Ways Your Cash Cow Can Graze: Increase Your Property Management Income - Marc Cunningham

Most property management companies struggle to be profitable – but that should not be the case! With proper planning you can use your property management business as a platform to create multiple streams of income. In this fun and inspiring session we discuss over 20 specific income streams proven to increase income AND learn how to easily implement them.
1-3 Hours

3 Angles to Amazing Office Growth - Jackie Leavenworth

Recruiting and retention continue to be critical to a successful brokerage. The big question is how to connect and engage with today’s “work at home” and “mobile office” agents. Discover 3 ways to make your brokerage or office indispensable to your agents and become a recruiting magnet. 1-3 Hours

3 E’s Every AE Needs: Engagement, Efficiency & Effectiveness - Jeremias Maneiro

How can an association executive to wear so many hats and still exceed the members’ expectations? The answer is technology. In this session, Jeremias “JMan” Maneiro shows how to boost member attendance, involvement, and awareness by communicating across different media more effectively, strategically, and intentionally. Technology can bring together systems, delegation, and outsourcing to enhance efficiency and free up executives to focus on the high-level tasks that impact their organizations. All this can be accomplished on a budget while tracking the ROI of every dollar spent. 1-3 hours mins

5 Simple Steps to Double Your Production™ - Chandra Hall

Real estate markets change! Successful agents know how to thrive in any market. This session takes a deep look at how agents can capitalize on opportunities in any market. You will learn the most essential business development skills you need and best practices that you can implement instantly to avoid the pitfalls and surprises of an ever-changing real estate market. Get practical, proven strategies, concepts, tools and tips that will have an immediate impact on your productivity and profitability.
1-3 Hours

5 Stage Formula to Recruiting Mastery - Jackie Leavenworth

Learn proven strategies to build consistent, repeatable systems and dialogues for each of the 5 stages necessary to meet recruiting goals. Stage 1 is to identify the target recruit. We will learn various techniques to target the agents who are congruent with your core values and who will fill the voids in your office or market. Stage 2 is the lead generation piece of the formula. Stage 5 is the hiring process. Attend this session to learn strategies to create a structured process for each stage of the process. Recruiting mastery takes heart, hard work and systems! 1.5-3 hours

5 Steps to 5 Stars! Strategies, Scripts & Insider Secrets - Pam Ermen

Frustrated by requesting recommendations that never materialize? This session is for you! Spend a power hour (or two) learning the insider secrets of successful agents around the country who have amped up their business by maximizing their online reviews and recommendations. You will leave with specific strategies, scripts, and a step-by-step process that will turn your requests into reviews and your reviews into a new source of consistent business!

5 Ways to Enhance Member Engagement Using SMV - JMan Maneiro

In this session, you’ll evaluate the different social media and video platforms and determine the most effective techniques for communicating with members across all generations. We will discuss how to boost attendance at association activities, increase committee involvement and fill the seats for all educational events by using a simplified and streamlined strategy for success. 60 mins

50 Questions a Broker Should Answer Before Starting Teams! - Pam Ermen

Growth through real estate team development can be the BEST thing or the WORST thing that’s ever happened to your company’s culture. Finding win-win solutions to important questions regarding team leader qualifications, company benefits and support, appropriation of commissions and fees, and the hiring and termination process can make all the difference! Closing the barn door AFTER teams start to flourish and issues arise can put relationships with your Top Producers at risk. Create healthy boundaries NOW and create stronger, more profitable relationships for agents, brokers and owners, alike!

6 Deadly Pricing Mistakes - Jackie Leavenworth

A Video Message from Jackie This session will reveal 6 of the most common, yet devastating, mistakes made by licensees when presenting pricing information to sellers. It is easy to kill our chances of being hired just by saying, or doing, the wrong thing. It is also too costly, in time and money, for sellers and for real estate professionals, to list a house that won’t sell. Learn proven strategies and dialogues to get more listings and to get them SOLD. 1-3 hours; Also Available as a 3 part series

6 Second Legacy - Jeremias Maneiro

Can the opportunity of a lifetime come down to just 6 seconds? JMan shares how critical moments played out for him in front of millions on national TV and formed his legacy. 45-60 mins

60 MINUTES OR LESS! MINI SESSIONS - Marc Cunningham

  • 3 Things Leaders Must Bring Every Day Leadership–with so much information out there, why is it so hard to lead and manage people? Get 3 action items you need to start being a more effective leader immediately!
  • “YOU Inc.”: 6 Essential Elements From the veteran high achiever to the young person starting out, this session offers inspiration and clarity for running the most important venture you’ll ever know . . . YOU.
  • Video Education Marketing: A Crash Course Grow your business with this easy and cost-effective marketing platform! Get WHAT content marketing is, WHY it is so effective, and HOW you can start using it today.
  • 6 Formulas for Working with Real Estate Investors Get the confidence, knowledge, and mathematical language you need to work with even the most sophisticated real estate investor client.
  • 6 Easy & Free Marketing Platforms for the Real Estate Professional Find out exactly WHAT content marketing is, WHY it is so effective, and HOW you can start using it today.
  • Property Management Pros & Cons Thinking of adding this steady income stream? We’ll discuss the pros and cons of offering property management alongside a real estate sales business.
  • Tenant Lease Agreements & 6 Critical Clauses When things go wrong with a tenant – everyone (including the judge) goes back to what the lease says. We will discuss the 6 most often overlooked lease clauses.
  • 6 Clauses Missing from Your Property Management Agreement The agreement between the property manager and the owner-client is the foundation of the relationship: don’t overlook including these 6 crucial clauses.
  • 6 Property Management Price Strategies If your property management business isn’t profitable, you need to focus on other services. We’ll look at strategies and income streams any property management business can offer.

60 MINUTES OR LESS! MINI SESSIONS - Jeremias Maneiro

  • MBM: Messenger Bot Marketing Communicate more effectively with clients and consumers by giving them the information they want when they want it (right now) using “bot” technology.
  • Google Sweet! Streamline your business with all Google has to offer. Folio, Hangouts, Calendar, Keep, Voice, Duo and more.
  • H-Me-TV-YouTube Television Learn what kind of content to create, how to properly title your video and write relevant descriptions, and how to optimize your SEO with metatags so you can be found as a real estate expert.
  • HYRE-Host Your Own Real Estate Show Ready for a blueprint to create your very own super engaging real estate show? We will discuss how to create, market and publish great real estate content and keep your audience engaged and following you.
  • MilleniWho? Sellers! We will discuss what Millennial Sellers are looking for in an agent to how to exceed their expectations plus how to work better with your fellow real estate agents.
  • MilleniWho? Buyers! We will discuss what Millennial Buyers are looking for in an agent and to how to exceed their expectations plus how to work better with your fellow real estate agents.
  • Tech Tools for Real Estate Real estate professionals will leave with the tech tools necessary to provide exceptional service, communicate more effectively and conduct business while on the go.
  • What App? There will be an in-depth discussion of the Top 5 Real estate apps and how to use them effectively in your business.
  • LIVE Video Success Systems Gain the edge on your competition and find out how you can position yourself as an expert in real estate by going LIVE.
  • Bookface 101 Basic and best practices of how to use Facebook for real estate.
  • SnapGram & Instachat Instagram tips and tricks including IGTV and Snapchat.
  • V.I.P. (Video Immersion Program) for Real Estate Students will overcome their fears by doing videos on different platforms with the guidance of a video expert.

GRI courses also available customized from above sessions and/or covering buyer, selling, & business planning topics.

ABR, Accredited Buyer Representative

e-PRO® Certification Program (ePRO)

SRS, Seller Representative Specialist

SRES, Senior Real Estate Specialist

7 Construction Facts Appraisers Wish You Knew - Melanie Mclane

Don’t miss this fast-moving session covering the facts and about construction every REALTOR should know. Rich with photographs and specific strategies regarding new and old construction, you’ll learn to how to identify key red flags affecting value and functionality. 1.5 – 3 hrs

7 Types of Sellers - Pam Ermen

Learn how to clearly define the 7 types of Sellers and their points of differentiation! We’ll discuss targeted marketing efforts designed to deliver the message that you’re the “Go To” specialist who understands their niche market better than anyone. Be intentional with your efforts and grow your business on purpose this year!

7.5 Personal Jedi Tricks to Ignite Your Business - The BOOM Team

WATCH A TRAILERWhat 7.5 things do you need to be doing to absolutely blow up your business? These Jedi life management tricks and tips will change your world and let you juggle all the balls while still enjoying life. Let’s break down the personal habits you can do to take it to the NEXT LEVEL so you have it all! 1 hour

A.I.M (Agents In Motion) 4 Success - Jeremias Maneiro

Unchain yourself from the office and become a mobile road warrior—an Agent In Motion! How? We’ll discuss options on going paperless, working with electronic signatures, and incorporating video into your business. Find out how to use effectively mobile devices such as the iPad to present to clients, to better communicate with them, and to give them the ability to view properties remotely. Road warriors need great apps so we’ll discuss the best apps for you to better serve your clients and maximize your productivity. 3 hoursWatch the Trailer

Advertising, Social Media and the Agent - Melanie McLane

Family room? Mother-in-law suite? Can you say those things in an ad? What does the REALTOR® Code of Ethics have to say about advertising? Is a Tweet an advertisement? Advertising, Social Media and the Agent explores requirements for advertising according to HUD guidelines, which includes Fair Housing, as well as Article 12 in the Code of Ethics. Is a Tweet an ad? What about Facebook? If you don’t know, you need to find out! May be made state specific. 2 – 4 hours

Age in Place: Accessible Design, Smart Houses and the Agent - Melanie McLane

Do you plan on working with Millennials, Boomers, or the generations in between? This course is for you. The aging Baby Boomer population and advancing technology is changing both new construction and existing housing. Builders, agents, and others in the industry will be challenged to find housing designed for all of life’s stages, abilities and sophistications. Smart Home amenities (such as “assistive domotics”) will help aging or disabled populations stay in their homes while also enticing Millennials and others with enhanced control and comfort (86% of Millennials are willing to spend more money for already implemented Smart Home technology). Find out about these new consumer demands, accessible design features, trending technology and the value cost benefit so you’re ready for any generation. 2 – 4 hrs

Agent Before Association: Revolutionizing the Nordstrom Way - Maura Neill

The Nordstrom department store is legendary for exemplary customer service: from the earliest beginnings of Nordstrom, a sign hung that read, “If We Sell You Well, Tell Others. If Not, Tell Us.” Well known for putting customer over company, Nordstrom salespeople are empowered to always make it right for the customer. Nordstrom’s business philosophies easily translate into other industries and provide useful lessons for today’s Associations.. By viewing the agent as customer, Associations can rethink their missions and continue to prove – and improve – the value of Association membership. and help to revolutionize our industry. 60 mins

Anatomy of a House - Melanie McLane

MELANIE ON CONSTRUCTION RED FLAGSWhen you sell a house, what are you selling? Every agent should know and understand the anatomy of a house. In this class, we define and discuss the parts of the building envelope; the systems within a house and how they function; what agents should look for when listing homes and what is typically found in various types of residential construction. 2-4 hrs

Anatomy of an Appraisal - Melanie Mclane

It seems like everyone who looks at an appraisal report wants to find errors, fault or even fraud—or minimally, they just want to understand what is in the report. In this class, we examine the requirements of USPAP for preparing a report which has “credible results.” We will review what appraisers must do to abide with USPAP, what other layers of requirements are created by their clients and how to review an appraisal report to determine whether the report is “credible” or not. We will cover typical red flags, such as missing data, overuse of boilerplate, inconsistency of data and unsubstantiated adjustments. 3 – 4 hrs

Appealing to the International Homebuyer and Increasing Your Business by Being the Agent Who Understands Feng Shui and Their Preferences - Steve Kodad

The international real estate market in the United States is a billion-dollar industry.  Understanding their unique needs and offering them the ability to use Feng Shui for buying, building, or selling makes you their agent of choice.  Feng Shui is known around the world, but often under different names.  This philosophy has been used for over 3,000 years and continues to evolve.  Agents who want to tap into this lucrative source of business need to have solid working knowledge.  180 mins

Ask the Right Questions: Problem Solving and Goal Setting - Maura Neill

Our leaders have two important roles – setting/achieving goals and solving problems (let’s hope more of the former than the latter) for their leadership year. Association Executives are in a unique position to help leadership hone those skills and help them through their leadership year. We’ll explore the art of the question – how asking not only more questions, but the right questions, can improve your relationship with your leaders and your ability to see them through a successful year. Through a series of exercises and case studies, we will discuss an array of strategies for problem solving and creative approaches to goal setting which will give you more tools for success in your Leadership Toolkit. 1-2 hours

Basic Construction Refresher - Melanie McLane

WATCH A TRAILERThis AQB approved course is designed for real estate agents and appraisers to review fundamental construction methods, both old and new, in residential real estate. We will cover construction, from site preparation to completion. Major components of a house are identified, including building materials and mechanical systems. Further, the course reveals ‘red flags’ that are discernible to agents and appraisers when inspecting a home for a listing, sale, or valuation. Finally, the course describes how physical and functional issues in houses affect value. 7 hrs; offered in cooperation with Hondros Learning. Note: other shorter courses on construction are available.

BEST SELLER Team Dynamics: Building Successful Teams in Today’s Marketplace - Pam Ermen

Everything good about teams can be lost without the proper knowledge, guidance or experience. You must hire right, share core values, manage the performance of your sales people, and provide tools and training that matter! You’re going to hear a lively discussion about the 5 stages of growing a successful and profitable team, and how you can avoid the predictable pitfalls that Teams can create. Learn from someone with 25+ years in-the-trenches experience in every aspect of Teams!

Big Data and Real Estate Professionals - Melanie Mclane

Big data algorithms do predictive modeling, estimate value, detect market patterns, and more. Professionals industry-wide are using big data – from property valuation using AVMs (automated valuation model) to selling the leads generated by the listing back to the listing agent. Increasingly, computer models are using data to enhance or disrupt real estate. We’ll discuss big data’s pros and cons, issues with its use, and the agent or appraiser’s role in protecting consumers while obeying the law. 1 – 3+ hours

Block Your Way to Success: Time Blocking - Bobbi Howe

A busy market means its essential for agents to replenish listing inventory. Agents must do something to keep their marketing departments open by proactively getting more listings. This session is a game plan for conquering an agent’s day and keeping them focused on their goals, which will ultimately help serve the consumer at a higher level. Agents will be taught how to increase their productivity by running their business by design and not default.
1 Hour

Branding Development: Making Your Mark in Your Market - Ashton Gustafson

Ashton has successfully taken his grandparents family business in his market place from 9% market share to 20% market share in just 3 years as a partner in the company. See the changes his company has made along with the mindset behind building the brokerage of the future. 45-60 minutes

Branding through Core Values - Ashton Gustafson

Ashton shares how to discover your core values and align them with your branding and the legacy you want to leave in the marketplace.
45-60 minutes

Build a Better Agent in 30 Minutes or LESS! - Pam Ermen

Are you ready for a simplified, effective, BREAKTHROUGH business planning process to increase your agents’ production, focus and effectiveness while decreasing the time to make those things happen? You’ve heard of the 30 minute body power workouts? THIS is the 30 minute business power workout! Be the coach and mentor you’ve always wanted to be and put the responsibility for performance and monthly follow through where it belongs–with your Sales Force! This isn’t theory–Pam’s doing it successfully every day! Learn how you can push your sales force to new production levels, profitability, and passion. Eliminate the mediocrity production plateau!

Build Your Influencer Brand - Abhi Golhar

WATCH A TRAILER  A Complete Content Marketing Crash Course for Sales and Investment Professionals  Cold Calling. Door Knocking. Endless (and expensive) mailing lists. Lead gen that doesn’t generate real leads. There is a better way! A real, robust content marketing plan can help you create a real estate business that is constantly bringing you new leads and new clients. Clients who come to you ready to work with you, because you have already proven your expertise.

International speaker, author, and nationally syndicated radio host Abhi Golhar is a world-class expert in creating and promoting content for real estate investors and affiliated professionals. He’s here to help you create a plan that’s multi-faceted, effective, and sustainable.

Whether you love to write and design or have no idea where to start, you’ll find the insight and help you need to create a content marketing plan that works for you, your schedule, your budget, and your communication style.

Want to create even more leverage? Discover how to connect with media outlets to bring your expertise to an even wider audience. Learn to market yourself to journalists and reach out to them directly in order to be featured in local, regional, and even national publications.

No time to do it all yourself? Abhi has the solution for you, with advice on outsourcing and content management that lets you create and re-purpose content without missing a beat in running your business. Stop chasing cold leads and selling yourself. Create a multi-platform approach that draws warm leads to you and gets them excited to meet you before that first appointment. Discover what a difference you can make in generating business and raising your profile! 1-2 hours

“I just left the best CE class about building influencer status and branding. I could not be more thrilled with getting myself out of bed super early this morning and attending that class because it was totally worth it! Abhi Golhar, the instructor, was amazing. He was super funny and I got a cool little Boomerang with him, too!” – Bobbi Jo Astorga, Parks, Nashville, TN
1-2 Hours

Building A Killer Business Plan - The BOOM Team

WATCH A TRAILERIt’s time to create the business plan that catapults you to success! The Boom Team will break it all down then build it back up to dominate your business! 1-2 hours

Building Wealth & Scaling Your Business for Top Brokers and Producers - Abhi Golhar

Stacking the cards in your favor and understanding important investing and business building concepts is paramount for top brokers to create an impenetrable foundation of financial and business success for themselves and their agents. Most importantly, taking control of this area of one’s life means having the latitude to live life on your terms and give your time and energy to ideas and foundations you believe in.

Additionally, artificial intelligence has arrived in the real estate industry in an incredible, disruptive fashion and its arrival has many real estate brokers feeling curious, puzzled, or scared about its short and long-term impact on the industry and how to adapt.

In Abhi's custom presentation, you'll learn:

  • The wealth building pyramid and key areas to focus on to fast-track generating wealth
  • Two profitable pathways to investing in single family and multi-family real estate with asset guidance
  • How to build a sound asset protection strategy for maximum protection
  • 5 steps you can take to use artificial intelligence to take your lead gen, marketing, and relationship building to the next level and keep you front-of-mind with your clients.
  • Bonus: a step-by-step strategy that the rich deploy which can create tax-free growth for your portfolio!
  • Bonus: a free, 30-minute consultation with Abhi about business growth and operations strategy for your brokerage.
  • Bonus: a copy of Abhi's free book SENSE and Make it Rain: Real Estate Investing for Real Estate Agents

1-2 hours

Business Planning from the Inside Out - Jackie Leavenworth

Most real estate professionals don’t have a written business plan. Of those who do, most plan backwards, making marketing their first step. Learn why marketing should actually be the last step in an effective business plan. This approach saves time and money. Get all the tools necessary to build a business plan that is predictable, sustainable and profitable. 1-3 hours

Calculate Your Way to More Income - Melanie Mclane

This course explores ways to add value to a transaction, or to create value in another niche by assisting consumers with things such as identifying highest and best use; determining whether a proposed improvement will result in increasing or decreasing returns; evaluating whether a property should be rehabbed, remodeled, or torn down; crunching the numbers on income producing properties to determine the return; and analyzing the effect of a 1031 Exchange versus a straight sale on a property. Alternate title Consult Your Way to More Income 4 – 7 hours

Capturing Opportunities in the Expired & FSBO Markets - Jackie Leavenworth

A Video Message From Jackie Real estate professionals always want more salable listings, but most don’t see the obvious opportunity that exists in working the expired listing market and the for sale by owner market.  And, if they do see the opportunity, they choose not to work it. Understanding, systems, and strategies all contribute to the confidence necessary to capitalize on these opportunities.  We do what we do because we are best equipped to help sellers sell their homes. FAQ’s:

  • Do expired listings and For Sale by Owners offer opportunity for all agents? Yes
  • Can an agent really capture the expired and/or For Sale by Owner market? Yes
  • Is there a positive approach for expireds/FSBO’s that creates hope and respect? Yes
  • Can sellers of expired listings learn to trust again? Yes
  • Is the return on investment worthwhile? Absolutely
  • Can every agent: new, seasoned, shy or outgoing capture these markets? Yes
  • Is there a system to follow? Yes
  • Do FSBO’s really eat their young? NO!

1-3 hours

Cashing Out: Planning an Exit Strategy for Your Business™ - Chandra Hall

Believe it or not, someday you may want to transition out of real estate! Maybe you’ll be looking for more freedom and flexibility to pursue other goals, or perhaps you’ll simply be ready to retire. But how can you keep making money from this business you’ve worked so hard to build? Is it possible to make a smooth, profitable transition with residual income and referral fees? Yes, but you must start now! In this course, you will learn multiple ways to sell, transition, or retire – simple, doable strategies that work (there are more options than you may realize!) and can make your long-term vision a reality. The good news? Tackling small tasks every day will create a rewarding exit strategy.
1-3 Hours

Collaboration … the DNA of Innovation - Pam Ermen

It’s been said… “If you want something to change, GET UNCOMFORTABLE!” Healthy collaboration allows for just that. It’s the foundation of a POWER culture that encourages equal amounts of cooperation, creativity and conflict. If you’re ready to allow for brainstorming that challenges the status quo… where the only true rules of engagement are respect for other's time, talent and ideas… then join us for this enlightening session! 1-2 hours

Commercial Tech Tools - Jeremias Maneiro

Become the commercial agent of the future by attending this session about all the tools that you must have to excel as a commercial agent now and next year. We’ll discuss how to have the global marketplace at your virtual fingertips, streamline your systems, be more efficient, provide a higher level of professionalism, and showcase your properties in ways you have never imagined. 1-2 hours

Competition, Cooperation and Common Courtesy - Melanie McLane

Real estate is a uniquely cooperative, yet competitive, business. Courtesy to others is essential for ongoing smooth professional interactions. Buyers and sellers come and go; transactions close, but real estate professionals find themselves interacting with their competitors over and over again. REALTORS® need to keep in mind the Code of Ethics, business ethics, and NAR’s “Pathways to Professionalism,” all while keeping their clients’ needs foremost. 1-3 hours

Content Marketing for the Real Estate Professional - Marc Cunningham

Grow your business with this easy and cost effective marketing platform. One of the most challenging aspects of business success for most real estate professionals is marketing. We know we SHOULD be doing it, and the marketing industry tells us that our business will fail without it. But what do you do when you don’t have the time, the skill set, or the money to hire someone else to do it for you. The answer: CONTENT MARKETING. This session will explain exactly WHAT content marketing is, WHY it is so effective, and HOW you can start using it today. The results of content marketing will blow you away and it won’t cost you any money!
1-2 hours

Contracts for the Win: Negotiation and Contract Tools for Success - Travis Everette

Ever heard “Well, the contract says . . .” and wanted to scream?  We’ve all been there. Despite the undisputed importance of contracts, many licensees don’t understand some of the basic concepts—much less how to best utilize them. In “Contracts for the Win,” you will:

  • Gain clarity regarding “offer and acceptance”
  • Learn how to avoid the practice of law
  • Discover ways of framing offers to increase chances of acceptance
  • Maximize your ability to negotiate items such as repairs after contract
  • Learn to diminish disputes so closing can happen

Wow your clients and your cooperating brokers with negotiating skills and contractual insights that smooth the transaction and hand your client the win.

Conversion Scripts that Work™ - Chandra Hall

You only have a few seconds to make a sales impression. Learn tried and true scripts and dialogues to make you more effective with every client opportunity. 
45-60 mins

Create the WIN: New Negotiation Strategies - Maura Neill

The most successful negotiators get the best outcomes for clients by thinking outside the box. This session pushes you out of your comfort zone to think differently. We’ll explore the impacts of perception versus reality on the transaction and how emotional intelligence effects the negotiation process. You’ll walk away with fresh, new approaches innovative options for even the most difficult negotiation. Maura is a graduate of the Harvard Negotiation Institute at Harvard Law. Session Only, 1 hour; Session + Workshop, 2 hours

Creating Engaging Education for the Next Generation of REALTORS® - Maura Neill

One of the biggest challenges facing associations is proving the value of membership, especially to the next generation of REALTORS®. Education, formerly a cornerstone of association services, has lost its luster. Topics that were once all the rage (social media, technology, video) no longer carry the buzz they once did, as they are second-nature to young professionals and new members. We’ll discuss how to use the resources at your disposal to abandon the status quo and revamp your educational offerings to engage the next generation in new and innovative ways, bringing the value of association membership to the forefront. 60 mins

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