Ed Hatch

CRS

Negotiation expert Ed Hatch has spoken to over 100 audiences every year since 1990. He has been a featured speaker at 20+ consecutive NAR Conventions, at 10 CRS Sell-a-brations, and has spoken on the topics of negotiating, business and strategic planning, customer service, and leadership.

As president of Ed Hatch Seminars, Inc. Ed has spoken to over 100 audiences each year since 1990.  He has been a featured speaker at the last thirty consecutive NAR Conventions, at ten CRS Sell-a-brations, and has spoken on the topics of negotiating, business and strategic planning, customer service, and leadership … throughout the US, the United Kingdom, Europe, Canada, New Zealand, Africa, South America, Singapore, Scandinavia, and Malaysia. In 2019, Ed was awarded the first ever Lifetime Achievement Award by the Residential Real Estate Council (CRS).

The New Negotiation Edge: A 5-Step Blueprint for Success

You’ll leave this seminar understanding the most current, innovative and effective negotiation strategies. And you’ll get specific real estate applications for your day-to-day negotiations with and for your clients. Learn How To …

  • Implement the specific skills of a 5-Step Strategy for negotiating past NO to YES!
  • Understand the 3 fundamental axioms of negotiating and the application of each in their real world negotiations.
  • Identify the 5 barriers to agreement and be able to implement the appropriate breakthrough strategy for each.
  • Implement the ASK – LISTEN – LEARN – LEAD sequence to more effectively uncover clients’ true MOTIVATION, COMMUNICATION style, and how they PLAY THE GAME.
  • Successfully handle the most common seller objection to pricing at fair market value and wanting to perform a “commission-ectomy”.
  • Successfully handle the most common buyer objections of waiting for the perfect house, waiting for the “good deal”, wanting to write a “low ball offer.”  Full Day

New Negotiating Edge: Say ‘No’ & Still Get Paid

Yes! You can stand up for yourself against unreasonable demands by understanding – constructing – and delivering what master negotiators call a “Positive NO”. Predict unreasonable demands, know when and how to say a respectful NO, and move forward with a variety of options for mutual gain … and still get paid! 60 – 90 min

New Negotiating Edge: 4 Steps for Getting PAST NO!

YES, BUT … “your commission is too high” …“we need to sell for more” … “we want to offer less” … are just a few examples of the objections that arise CONSTANTLY! Since they do would it not be smart to learn a PRESENTATION to AVOID them … a STRATEGY to successfully HANDLE them … along with the specific LANGUAGE for OVERCOMING them? If that makes sense to you, then this is the session for you! 60 – 90 min

New Negotiating Edge: Gaining Trust & Loyalty

You can give advice to clients who do not trust you … they just won’t take it! So, the successful resolution of any negotiation begins with overcoming the most predictable form of resistance … DISTRUST. In this session you will learn the 3 essential elements that affect the outcome of any negotiation and application for each, the 3 predictable forms of resistance, the implementation of 3 specific strategies for gaining the TRUST & LOYALTY of the client. 60 – 90 min

New Negotiating Edge: Mastering the Language of Persuasion

What to say, when to say it, and how it should be said, is the essence of any negotiation. In mastering the language of negotiating, it is important to understand that the form – style – design of communication is as important as the content. The following trilogy is designed so the student has a more in-depth understanding of the importance of and strategies for “connecting” with the client before attempting to convince … influence … and negotiate with and for the client. 60 – 90 min

New Negotiating Edge: The Power of Sincere Listening

The act of LISTENING is a learned skill and something you consciously choose to do. Once learned it will be the most impactful “gift” you can give to turn confrontation into cooperation. It will cost you nothing but will mean everything to the other side! 60 – 90 min

Leadership: Winning Others Over vs. Winning Over Others

What percentage of your day would you say you are actively attempting to influence … persuade … negotiate with others?  We are living in a world fraught with strongly felt differences that end up in conflict, and the intuitive path for most of us whether in business or our personal relationships is to win even at the expense of others.  The road from confrontation to agreement is not the elimination of these differences … that is not even possible.  So, how do you go about winning the co-operation of others in an environment of strongly felt differences … winning others over vs. winning over others?  The answer is by understanding, mastering, and implementing the principles of influence: persuasion … leadership … negotiation. 60 – 90 minutes

Times Are a Changin’ . . . Are You Ready, Willing, Able?

In everyone’s professional and personal life Change is inevitable; growth, on the other hand, is optional.  Whether you are progressing from one predictable stage of professional growth to another or trying to deal with the ever-changing market, there are 5 Essential Steps for successfully creating and managing change that will enable you to succeed in any market.  If you are ready and willing, this session is for you because you will certainly leave … able! 60 – 90 minutes

Time Flies … Learn to Be the Pilot

Time … is your greatest asset! Controlling how effectively and productively you manage it begins with a system for measuring how you spend it. From the that solutions will become apparent … better systems to create more focus, time-blocking to eliminate procrastination, starting or building a team if/when necessary, and “budgeting” for balance. 60 – 90 min

The Little EXTRAS: In EXTRAordinary Customer Service

The client’s confidence is the most precious asset for anyone who “sells” the promise of unique … compelling … EXTRA-ordinary service.  Superb execution of that service CONSISTENTLY is the cornerstone of confidence building and happens only with a FOCUSED – PROACTIVE – FORWARD THINKING plan.  By failing to develop that plan and deliver on that promise you risk losing your clients’ confidence, trust, repeat business. referrals. EVERYTHING! To insure “the promise” is kept the attendee of this session will:

  • UNDERSTAND the Fundamental Principles of Customer Service
  • CREATE a SPECIFIC … 6-Step Client Service “Package”
  • ITEMIZE the SPECIFIC ACTIONS … for each step of the “Package”
  • DEVELOP CHECKLISTS … to assist in IMPLEMENTATION
  • MEASURE the results
  • DESIGN and FORMAT a CLIENT-FOR-LIFE … SERVICE PRO-gram Full
    Day

EXTRAordinary Client Service: DURING the Transaction

98% customer satisfaction . . . So What?!  Satisfaction is not the target . . . Loyalty is!  If you are about to commit or recommit your time, money, and energy to an effective customer service package strategy, this session has been designed for you!  We will create an effective step-by-step strategy focused on creating raving, referring fans with proactive elements to exceed their wildest expectations–a complete package focused on turning every ordinary situation into an EXTRAordinary experience. 60 – 90 min

EXTRAordinary Client Service: BEYOND the Transaction

Abandoned … is how clients describe how they feel after the conclusion of a transaction. It is also the number one reason why at settlement almost 80% say they would use their agent again but only about 12% do!  If you are committed to a long-term career, it is time to stop thinking Transaction and begin focusing on Relationship! 60 – 90 min

Success Is Never An Accident: Key Success Strategies

CHANGE is inevitable in everyone’s professional and personal life; GROWTH, however, is optional. Using NAR DATA and the EXPERIENCE of successful agents we have identified KEY strategies to PROPEL your PERFORMANCE. Included are strategies FOCUSED on attracting a large quantity of QUALITY clients … PROACTIVELY identifying and delivering unique/compelling VALUE … PURPOSEFULLY keeping those clients repeating and referring … a time-management system to increase PROFESSIONAL PRODUCTIVITY and PERSONAL BALANCE … and the most current and innovative negotiating strategies. If you are looking to POWER UP your business … this session is for you! Full Day

3 KEY Success Strategies: Time Management, Delegation, Balance

Time is your greatest asset! Controlling how effectively and productively you manage it consists of 3 step system with a system for measuring and tracking how you spend it. From that solutions will present themselves … better systems to create more focus, time-blocking to eliminate procrastination, starting or building a team if/when necessary, and “budgeting” for balance. 60 – 90 min

3 MORE KEY Success Strategies: Proactive, Purposeful, Profitable Lead Generation

You’re about to commit or recommit your greatest assets (time – energy – money) on creating and implementing effective lead generation strategies. Before you do there is objective and demonstrable information that clearly points to where and how to focus those assets to generate the largest quantity of quality clients at the lowest cost. 60 – 90 min

3 BONUS KEY Success Strategies: Planning & Budgeting For Profit

The GOAL isn’t more money, it’s MORE PROFIT! Get the highest return on your time, money, energy invested by “budgeting” for and focusing on profit. Set a realistic income target with reasonable operating/marketing expenses and track and analyze basic numbers for untapped sources of profit. 60 – 90 min

Exclusively By Referral: The PROgram

(3 hr – Full Day) This program is unlike any other program you have attended. It is not a listen and learn program, it is a listen and do program. It includes not only the 5 Basic Principles for creating a successful repeat and referral business, but also includes a step-by-step, month-by-month implementation of those principles in the form of specific strategies, techniques, and dialogues. This is a self-administered “coaching program” that will guide you to a more Focused, Proactive, Purposeful, Enjoyable, and Successful referral business.

Listen – Learn –Lead … The Key to Successful Leadership

The most common mistake in attempting to lead, persuade, and/or influence another person is to do so when they are not receptive. Your efforts will either fall on deaf ears or be misconstrued. The challenge, therefore, is to first create a receptive environment, and that begins with … listening. 60-90 mins

Mind Your Own Business: Designing A Personal Business Plan

This session includes ALL the fundamental design elements in any successful personal plan …

  • First, the FOUNDATION … choosing and committing to the essence of what will make you “famous” to your clients … your UNIQUE – COMPELLING – VALUE PROPOSITION.
  • Second, the CORNERSTONE … an accurate and measurable “financial target” which represents the quality of life you wish to create for yourself and family.
  • And, finally the ACTION STEP … the creation and implementation of a set of effective on-going strategies to assure your plan is … FOCUSED on how most clients find their agent … PROACTIVE with step-by-step strategies for “connecting” with those clients … and, PURPOSEFUL – FORWARD THINKING to not only attract clients first but also keep THOSE CLIENTS AND ALL THEIR FRIENDS! Full Day

Mind Your Own Business: Designing A Focused, Profitable, Personal Plan

There are fundamental design elements in any successful personal plan. First, the Foundation: choosing and committing to the essence of what will make you “famous” to your clients–your unique and compelling value proposition. Second, the Cornerstone: an accurate and measurable “financial target” which represents the quality of life you wish to create for yourself and family. In this session, we will design that vision, identify appropriate operating and marketing expenses, calculate a financial target, translate that target into a number of settled units, and analyze your personal promotion options to assure Success. 60 – 90 minutes

Mind Your Own Business: A Winning Hearts & Minds Approach

If you are about to commit or recommit your time, money, and energy to an effective personal promotion strategy, this session has been designed for you! We will create an effective ongoing strategy based on NAR “hard fact and data” to assure your plan is focused on how most clients find their agent, proactive with step-by-step strategies for “connecting” with those clients, and purposeful – forward thinking to not only attract clients first but also keep those clients and all their friends forever! 60 – 90 min

The Art of Instruction: Unique, Compelling & Valuable

Many great speakers/trainers could improve their skills and delivery if they were aware of and could implement the process referred to as the “educational loop.”  That loop is the preparation, organization, and delivery of information so that it not only is interesting but also useful and consists of the following elements:

  • Engage and capture options
  • Delivery options
  • Involvement options
  • Clear and close of the “loop”
  • Re-engagement … on the next subtopic

Each of these elements will be discussed in depth and with specific examples to power YOUR learning.

Ed Hatch has groomed and trained many of the highest caliber of instructors, the CRS cadre nationally and internationally, for the last 25 years! He’s recently retired as a senior CRS instructor and can now share and model the insights, strategies, and skills that helped develop some of the best real estate instructors out there. Don’t miss this chance to boost hone your abilities and master your craft!

No entries match your request.

Watch Ed in Action

Ed’s Past Conferences

Everything went beyond ‘well’ with Ed.  As I expected, the agents LOVED him.  We have received tons of great feedback. As always, Ed is wonderful.  He knows his subject so well & addressed agent-requested topics head-on. We are very pleased with the event.

Steve Goff
Vice President of Career Development
Berkshire Hathaway HS PenFed Realty Texas

The course was nothing short of phenomenal with a lot of substance and energy. It was tailored to the audience and their needs as well as the international market place. In a business like ours that requires a lot of personal interaction, this is a valuable topic. Ed Hatch is the best.

Aida Turbow, CIPS
NAR Regional Coordinator for the Americas
Vice President, International Business Development

Availability Inquiry

  • Please include any date, location or other information you think is relevant.
Katapult MarketingEd Hatch